SWOT analysis of Patient Empowerment and Patient Summary activities in Europe

The goal of the eHealth ERA project is to coordinate planning of national innovation-oriented eHealth RTD as the basis for a common road-map and joint RTD activities. It is towards this goal that the analysis of Strengths, Weaknesses, Opportunities, and Threats (SWOT) is also targeted. SWOT is a subjective assessment of data organised in SWOT format to help understand, present, discuss and make decisions about a business unit, a proposition or an idea.

SWOT Analysis is used as “a strategic planning tool used to evaluate the Strengths, Weaknesses, Opportunities, and Threats in any situation requiring a decision. It involves monitoring the marketing environment internal and external to the company. The objective of the SWOT in eHealth ERA was defined as “Creating a joint view of the European eHealth “priorities” and ‘targets for joint activities’, which was further focused on an ‘analysis of conditions for joint eHealth implementation in Europe’. In eHealth ERA the SWOT is thus applied to a coordination action rather than a company.